Trump’s New Tower Announced in Dome

Event Domes
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JUNE 23, 2008

The tropical beaches of Dubai recently came to midtown Manhattan for a lavish party hosted by Donald Trump. It was there that he announced the new Trump International Hotel & Tower in Dubai on the Palm Jumeriah, a man-made island in the Arabian Gulf. This anticipated new building is a collaboration between the Trump Organization and Nakheel, two of the world’s leading property developers.

Our sister company Obscura Digital provided an elegant 60 ft. Pacific Dome for the event (at the request of Nakheel, hoping to repeat their successful Blue Communities launch inside a 90 ft. dome last January). The dome was custom-made for Obscura, designed with a white powdercoated exterior frame from which the cover was suspended. This unique style is the inverse of our traditional dome design (interior frame/exterior cover). It is only the second dome to be manufactured this way. The prototype for this version is the Pioneer dome made for Obscura Digital last spring.

The Trump dome had a multi-layer Event Lite cover with a separate interior projection liner. The type of liner used is Obscura Digital’s proprietary design, developed for their cutting edge, digital projection technology. This technology allows for full-surround projection of high resolution video that creates an immersive environment inside the dome theatre. At Trump’s celebration it was used to project 360-degree images of Dubai, luring guests into the Trump lifestyle that comes with living in his new luxurious tower.

The red carpet reception was held at the Seagram Building Plaza, outside the Four Seasons Restaurant in New York City. Close to 400 guests attended, including celebrities like Heidi Klum, Demi Moore, Naomi Watts and Al Roker. The party’s tropical beach theme was enhanced by having real palm trees outside, carpeting inside that was designed to look and feel like sand and a soundtrack of crashing waves. There was even a trio of stiltwalking mimes dressed up like tall, white palm trees. This was an eye-popping event that transformed an entire city block and attracted throngs of paparazzi!

Trump’s New Tower Announced in Dome